Super Bowl 50, the most watched one day sporting event in history, set out to be the "most shared, most participatory and most giving Super Bowl ever delivered in a Net Positive way".

In this session we will hear how this strategy was developed and what has been learnt from this ambitious plan.

  • Neil Duffy, Chairman San Francisco Bay Area Super Bowl 50 Host Committee, Sustainability Sub Committee

Responsible Business Summit USA 2016

April 2016, New York

Through interactive workshops, roundtables and case studies senior executives from the likes of; Timberland, Interface, Citi, Adobe, Campbellā€™s will provide practical insights on the current issues faced in sustainability.

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