Brendan May
UK Chairman at The Robertsbridge Group
Articles
- Certification: Time to change the record
To restore credibility and real power to certification schemes, we need to accept the realities about their past and current achievements, says Brendan May
Mon, 2012-03-26 14:09 - Government: If only the political species faced extinction
Brendan May is tired of politics and politicians
Tue, 2012-01-31 10:25 - NGOs and big business: Too close for comfort?
Campaigners can wield great power by working with rather than against the companies they want to influence. But they must always stay in control, says Brendan May
Mon, 2011-11-14 09:22 - PR and sustainability briefing Part 4: Silence that speaks volumes
The public relations industry has to develop a proper ethical approach, argues Brendan May
Thu, 2011-09-01 16:48 - Ray Anderson: how to show the art of the possible
Ray Anderson was a true sustainability pioneer
Tue, 2011-08-16 14:23 - Responsible business 2012: Let’s motivate the marketers
Brendan May reflects on the recent Ethical Corporation responsible business summit in London, and suggests an agenda change for next year
Mon, 2011-05-30 11:57 - Choosing clients: Consultancy with a conscience
Brendan May offers some personal thoughts on principles that consultancy firms can deploy when deciding whether or not to take the corporate shilling
Tue, 2011-04-26 13:47 - Senior management: Real leaders have the personal touch
Brendan May argues that company heads must personally and publicly take sustainability seriously
Thu, 2011-01-27 01:00 - Marine Stewardship Council: All certification schemes have their limits
Brendan May examines why even the best certification schemes – though vital – can’t solve everything
Mon, 2010-11-01 01:00 - Public relations: Reform or die
Brendan May outlines the radical shift the PR industry will need to make if it is to be a serious player in the sustainability world
Thu, 2010-09-30 00:00 - Member for
- 2 years 5 weeks