Firm Focuses on Honoring Its Heritage While Building a Shared Future
- The introduction of the Edelman Citizenship Dashboard, which includes 10 global citizenship indicators that allow each of our 60+ global offices to more consistently assess their progress on social and environmental activities and achieve citizenship goals.
- The continued management of the firm’s carbon footprint. Although absolute carbon emissions increased 9 percent to 17,000 co2 in FY12, there was a 3 percent decrease in carbon intensity per FTE from the FY11 baseline, at 3.9 tCO2e/FTE.
- The completion of 64,000 hours of training in the newly renamed Edelman Learning Institute, which highlights a new focus on independent learning through online training modules.
- The introduction of an Ethics Committee, which meets quarterly to address emerging issues and provide specific guidance to employees, and the Global Privacy Initiative, which involves a comprehensive risk assessment and a review of data management practices to ensure that evolving privacy demands are being met.
- The completion of over 30,483 volunteerism hours and a total contribution of nearly $4 million in professional and general volunteerism as well as cash and in-kind donations.
- The establishment of five global policies targeting office participation in defaulting to double-sided copying and printing on office printers, the use of 50 percent recycled paper, increased lighting efficiency, a 10 percent use of video conference technology to minimize non-client servicing air travel and the collection of e-waste.
While Edelman is committed to reducing greenhouse gas emissions in each of its offices worldwide, the firm is also aware that its hub offices have the greatest impact on overall carbon emissions. Expanding the GreenAdvance initiative introduced in FY12 to include San Francisco and Silicon Valley, Edelman’s hub offices collaborate to identify target areas and create reduction plans around business air travel emissions and electricity and paper consumption on a global and local scale.
In celebration of the firm’s 60th anniversary, the FY13 global citizenship approach featured the 603 Summer of Service campaign through which Edelman employees from the firm’s 60+ offices provided more than $1 million in professional volunteerism, general volunteerism, and cash and in-kind contributions over 60 days to more than 70 global organizations. Additionally, the firm continued its Community Investment Grant program, providing $144,000 to a record 110 organizations throughout the world.
To read the FY13 Global Citizenship report in its entirety and view the accompanying video, visit: http://www.edelman.com/fy13-citizenship-report .
Edelman is the world’s largest public relations firm, with 67 offices and more than 4,800 employees worldwide, as well as affiliates in more than 30 cities. Edelman was named Advertising Age’s top-ranked PR firm of the decade in 2009 and one of its “A-List Agencies” in both 2010 and 2011; Adweek’s “2011 PR Agency of the Year;” PRWeek’s “2011 Large PR Agency of the Year;” and The Holmes Report’s “2011 Global Agency of the Year” and its 2012 “Digital Agency of the Year.” Edelman was named one of the “Best Places to Work” by Advertising Age in 2010 and 2012 and among Glassdoor’s top ten “Best Places to Work” in 2011 and 2012. Edelman owns specialty firms Edelman Berland (research), Blue (advertising), BioScience Communications (medical communications), and agencies Edelman Significa (Brazil), and Pegasus (China). Visit http://www.edelman.com for more information.
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