Mexico City banned stores from giving out plastic bags this summer. That follows a decision by the Chinese last year to ban the free distribution of ultra-thin plastic bags, which they call “white pollution”.

Corporations are following suit. After first instituting a charge for plastic bags, Ikea ditched them completely. And now Wal-Mart has launched its latest sustainability effort, first in Brazil, where it is no longer bagging its goods in plastic as part of its so-called Global Plastic Shopping Bag Waste Reduction Programme in cooperation with the Environmental Defence Fund. It is even participating in a television ad campaign featuring a popular musician with the slogan “saco e um saco”, which translates as either “a bag is a pain in the butt” or “a bag sucks”.

The United Nations is putting its stamp on the movement. A top official for the UN Environment Programme has called for a global ban on plastic bags. “There is simply zero justification for manufacturing them any more, anywhere,” says Achim Steiner, executive director of UNEP.

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