10 Reasons To Attend

1. Communicate: How to ensure your Communications, Marketing and CSR departments all tell the same story

2. Socially aware consumers… what do they want today? Find out how the consumer landscape is changing forever. The key trends explained.

3. Employees… as CSR ambassadors. Why employees are the best messengers of all  

4. Ethical branding. Who are the market leaders in ethical branding and what can you learn from them?

5. Brand values. How to ensure your brand communicates your corporate values and ethics

6. Crisis prevention and management. How a principles-based approach can be a big help – especially when things go wrong

7. Ethical goes mass market!   Will your company gain or lose as ethical brands go mainstream?  

8. Transparency and trust. Find out why consumers want to buy from companies with conviction and principles. And why there are about to be a lot more of them.

9. On-line communication. How to create two-way communication with your customers  

10. Internet blogs. What are they, who's using them and should you be using them too?